How to Promote Explainer Videos

//How to Promote Explainer Videos

How to Promote Explainer Videos

Everyone prefers watching videos. Videos are the best way to increase traffic on your website. The proper explainer video can help your increase financial gains on your product. The following are certain ways through which you can promote your explainer videos.

  1. The use of emails

A monthly newsletter is a great way to promote your explainer video. Even though social media has gained a lot of popularity people still use emails. Research has proven that even including the word “video” in an emails subject line will increase open rates by 19% and click through rates by 65%. An example is Hubspot who promoted their video via email marketing which increased their CTR from 2.4% to 16%.

  1. Pin the video to twitter feeds

Twitter is a great social media platform where you can promote your explainer video. Use a proper video thumbnail, necessary hashtags, and the relevant description and then pin the video right at the top of your feed. Once this is done, every single time someone checks your profile, they will see your video link and are most likely to click on it to check it out.

 Pinning a video can also be used in the form of a digital business. In this way you would not have to do any of the work yourself, you can simply give the details to your link to people and they can check it out on their own.

  1. Online communities: Quora

The internet is greatly used by people to search answers to certain questions. Quora is one of largely used websites to answer questions. You can simply search Quora with relevant keywords and start right away. You can easily answer questions asked with an attached link to your video. If your video stands out it will increase the number of traffic as well.

  1. Using Facebook

Facebook is another social media site that is beneficial to promoting your explainer video. You can easily link the video to your Facebook page, and can target the video to a certain audience which you prefer. Facebook also allows you to share posts, through which your video can easily be shared among millions of people within a small amount of time.

  1. Video marketing at live events

You can simply bring your explainer video to the next live event or conference to promote it. Put up a screen to loop the video and watch as it gains everyone attention as well as their interest in the video.

By | 2018-04-03T15:52:57+00:00 April 3rd, 2018|Categories: Uncategorized|0 Comments

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